Marketing Management

Marketing Management

By definition, marketing management focuses on the practical application of marketing strategies, techniques and methods of an organization. Together, they focus on the management of a firms marketing activities and marketing resource allocation.

Our areas of expertise include:

  • Quantitative Marketing Research
  • Qualitative Market Research
  • A/B Testing
  • Observational Research
  • Brand Auditing
  • Marketing Strategy
  • Implementation Strategy
Contact Us
  • Alpha 3 Marketing Group have been AMAZING to work with! They completely changed the look and feel of my website so now it is 100 times better and more professional. My logo is beautiful and actually informs customers of what my business is about. I couldn’t be more grateful to have found this company and am so excited to see how much my company will grow with their help.

    Cearra Richardson - Google Review
  • Over 16 years of running a business and never felt we got what we paid for with advertising and engaging our market audience. So you can image I was very skeptical about spending any money on advertising . Alpha 3 is a different kind of beast, they tailored everything around us, they proved what they do works , and I would highly recommend this company to any small or large company looking to expand or engage with their target audience. Top notch service from Deric and his team has changed my option greatly on what a good advertising team can do.

    Ryan Vickers - Google Review
  • Deric and his team have made sure to keep us achieving top sales conversions by driving the right traffic through our PPC campaigns. A true professional with lots to offer any company that wants to run a sophisticated and properly executed Pay Per Click Campaign.

    Russ Witt - Google Review

Marketing Management Services We Offer:

The internet is becoming the town square for the global village of tomorrow.

-Bill Gates

Marketing Structure

This area of marketing includes a competitor analysis, SWOT analysis, positioning, product differentiation and market research

Marketing Implementation

This involves product management, market share, marketing mix and a specific marketing plan centered around activities and strategies for success.

Brand Audit

A brand audit with Alpha 3 Marketing Group will analyze your firms current position in relation to your competitors.


We emphasize cost per acquisition and customized reporting based on the goals and needs of the firm. This includes web and or phone tracking capabilities through our proprietary software.

Marketing Strategy

Marketing strategy defines and outlines a firms goals and targets. In most cases we will identify and focus on a sustainable competitive advantage for your firm.


Each business is different. All businesses have different goals and needs. Our team of marketing consultants will consult based on these needs and optimize a marketing plan hellbent on success.